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From the Podcast: FriedonTech Meets FriedOnBusiness

Podcast Moderators, Andreas Senie CEO, CRE Collaborative & Jim Fried, talk to special guest Bob Gillespie, Executive Director of REACH Commercial, the real estate technology accelerator of the National Association of REALTORS ®.  

Bob explained REACH Commercial.

Andreas: We frequently receive calls for help from managers of mid-sized

Commercial Real Estate brokerages often prompted by one of their brokers.

They seek advice to simplify their broker’s use of subscriptions to multiple

commercial real estate databases and technologies. “We want Kayak like

the integration of data silos - one-touch-and-you're-done fast access – so

brokers can do what they do best: identify opportunities, build their network,

and close more deals. Our syndication partners like your company David -

Do you agree? The essential CRE marketing and CRE tech KPI is quality leads generated. Traditional social media marketing follows this path on Facebook and similarly on other social media platforms: 

Social Reach>Impressions>Engagement>Conversion>Leads>Conversations>Deals

CRE Collaborative’s platform (CRECo.ai) aggregates commercial real estate data in one integrated database. Its efficient, easy-to-use portal, enables quick access to all relevant industry data & technology: 

Commercial real estate technologies and software options are growing and changing at a rapid pace. Staying up to date with the shifting CREtech landscape is a challenge as more and more solutions enter the picture every year, whether proprietary to a company or mass-marketed for professional use.